This has been called a dupe for Tarte’s Shape Tape Concealer, but I can’t speak to those assertions because I’ve never used it tsk tsk. But ya’ll should know me and my budget by now. Drugstore makeup and I are besties at this point. So let’s get into what I think of the Makeup Revolution Conceal & Define Concealer.
What it claims:
“The concealer for everyone. 25 shades ranging from fair to deep, in cool, neutral and warm undertones. Lightweight yet full coverage concealer to cover blemishes, even skin tone and counteract dark circles, with a matte finish that won’t settle or accentuate fine lines and pores. Long wearing intense pigment that can also be used to contour and add definition. Our large doe foot applicator allows for smooth application that won’t drag on the delicate skin under your eyes.”
What I found:
First and foremost I had no idea that there were 25 shades. Probably because I bought mine at Ulta and they don’t exactly have the best reputation for carrying deeper shades in store or online. Ulta only carries 18 shades, but they do stock the darkest shades of this concealer as well. When visiting the Makeup Revolution I saw that they have 25 shades with half-step increments between shades. This is so important because while trying the samples in-store I noticed that the jumps between shades were pretty drastic, especially as you got to the darker shades and factored in undertones. So I chose what best matched my needs at the time. A concealer for covering blemishes on light makeup days (C16) and a highlighting concealer (C13).
The C16 was a perfect match for concealing blemishes and blended easily. One layer was all I needed, even for my under eye circles but I did need to add a little bit of the Sephora Bright Future Gel Serum Concealer to add brightness. Despite what the consistency right out of the tube looks like, I didn’t find it to be heavy or cakey. I wore it under my Glossier Perfecting Skin Tint, set with Glossier Wowder, and it paired amazingly well. While it looks thick and it is very pigmented, I wouldn’t consider it a full coverage concealer, just a medium coverage concealer which is enough for me and anyone else who doesn’t really do full coverage or a full face of makeup on a regular basis.
In terms of the claims made by Makeup Revolution on how these concealers perform I don’t think they are too off base. The one area that I did find some conflict with is the claim that they do not accentuate fine lines and wrinkles. You’d be hard-pressed to find a matte product, let alone a concealer, that doesn’t settle into fine lines and this is no exception. The large doe foot applicator is great and spreads the product smoothly but for tasks like cleaning up my eyebrows, I have to use a more precise brush. However, that doesn’t differ from any of my other concealers.
Final thoughts:
At $7 a tube, it’s definitely worth giving a try. But if you are looking for a cake face, Drag Race, type of concealer that hides it all, look elsewhere.
